SAMSUNG
FRESH NEW WALLPAPERS
We Are Social invited the ever-inventive Marco Oggian to help celebrate the launch of the Samsung Galaxy S10 and its unique punch-hole front camera design.
Samsung partnered with artists to create exclusive wallpapers that not only highlighted this distinctive feature, but also celebrated cultural events from around the world. Later that year, Marco was again commissioned to design custom wallpapers—this time for other flagship devices, including the Samsung Note Series.
Marco created three fresh designs each month to mark the launch of the Galaxy S10. These exclusive wallpapers were available for free download on the Galaxy Theme Store, offering Samsung users a vibrant way to personalise their devices while staying connected to global cultural moments. His playful and dynamic visuals were also featured across digital displays in Samsung retail stores, bringing his work to an even wider audience.
“The main characteristic of the Galaxy models is undoubtedly the front camera “punch hole” integrated in the screen and the main challenge was to make each illustration interact with the ” punch hole” camera. So I made each of wallpaper have this as the focal point of the design.”
— Marco Oggian
Marco was asked to respond to 3 key cultural dates and themes per month creating a wallpaper for each. Bringing his colourful and geometric designs to cultural events, everything from sporting events such as Wimbledon, Tour De France, to even Elvis Presley’s birthday or to events as wild as Shark week.