July 9 - News

Serial Cut’s illustration for Nike’s “Reuse-A-Shoe” program

The visual representation made by Serial Cut of the process of the Nike’s “Reuse-A-Shoe” program for recycling shoes into a new material (Nike Grind) used for creating high-quality sports and playground surfacing products. Nowadays this program is recycling more than 24 million of shoes… and counting!

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