For our #peaceofmind campaign we originally asked artists to use colours that have relaxing or uplifting qualities and to not reference the virus directly – The results were funny, thoughtful and heartwarming. Pocko was proud to have our talented network of artists create images spreading positive messages and advice in the age of COVID-19 and Quarantine, these images were then shared across the Pocko and Artists’ social media platforms!
Coincidentally at the same time as the Pocko Social ‘#peaceofmind’ campaign, the lifestyle, bags and accessories brand EASTPAK were looking to collaborate with a range of artists in the age of COVID-19. EASTPAK were keen to spread the message “Resist boredom. Inspiring positivity through creativity”, aiming to celebrate the works of artists, creators, photographers, and animators.
“We are here to express ourselves as individuals and inspire positive resistance along the way. We believe that now is a good time to inspire positivity through creativity. We’re taking the time to celebrate the works of artists, creators, photographers, and animators. These creatives help us to bring our ideas to life and unlock new ones.”