{WHAT IF} is not only a bespoke lifestyle brand with craftsmanship at its heart, but a collaboration between friends who share the same passion for Print, Pattern, and Illustration. Pomme Chan's dream was to create something special in the world of fashion, and push the discipline of illustration to develop exciting, beautiful, good quality affordable products. Her range of dresses, scarves, cushions and handkerchiefs are available exclusively via her online store. Drop by and treat yourself to one of her beautiful creations.