After the success of last year’s campaign it was a big challenge to improve the animation and set a new quality standard, however thanks to Gizmo’s vision in this project we reached an astonishing result. – Marzetti & Fresi – Creatives at BBDO
The task was to create new characters with the virtue and charm of the previous ones. Simple and friendly designs that produce empathy. We maintained a more adult style of animation, where the expressions and movements are more controlled and not that extreme. – Gizmo
The Monkey
The Turtle
The Heron
The Pelican